Growing fast. Burning cash.
Do you know your runway?
EFP provides bookkeeping and fractional CFO support built for Atlanta startups — clean books, real runway visibility, and financials that hold up the moment an investor asks for them. We work with early-stage and growth-stage companies raising capital or scaling fast.
Books not investor-ready
CFO-level guidance not included
Investor-ready financials
Fractional CFO strategy included
You’re moving fast.
Your financials shouldn’t be the thing that slows you down.
- ✕ You’re not entirely sure how many months of runway you actually have left.
- ✕ Your books aren’t clean enough to hand over confidently the moment an investor asks.
- ✕ You have a bookkeeper, but no one is thinking strategically about burn rate or your next raise.
- ✕ Hiring decisions are made on gut feel because no one’s modeled the cash impact.
- ✕ You know you need CFO-level guidance, but a full-time hire isn’t realistic at this stage.
That’s exactly what EFP was built to solve.
We give Atlanta startups clean books, real runway visibility, and the financial strategy to make it to the next round with confidence.
You focus on building the company. We’ll handle the financial architecture behind it.
What does EFP actually do for your startup?
More than basic bookkeeping — EFP acts as your startup’s financial back office and strategic partner, built around the pace startups actually move at.
Runway & burn-rate tracking
Clear, monthly visibility into how much cash you have left and how fast you’re spending it — no more guessing.
Investor-ready financials
Clean, accurate books and reporting that hold up the moment an investor or lender asks to see them.
Bookkeeping & financial reporting
Clean monthly books, income statements, and balance sheets built to scale with you as you grow.
Fractional CFO strategy
Monthly strategy sessions connecting your financials to your growth plan — a seat at the table, without a seat on payroll.
Fundraising & capital readiness
Financial models and reporting that get you investor- and lender-ready ahead of your next raise.
Hiring & spend planning
Model the cash impact of every hire or major spend decision before you commit — not after.
EFP’s startup accounting
services are built for:
- Early-stage and growth-stage startups scaling quickly
- Founders preparing for a seed, Series A, or later funding round
- Companies that need CFO-level thinking without a full-time hire
- Founders who are strong operators but want a trusted financial partner
- Startups that need investor-ready books ahead of due diligence
- Teams that have outgrown a part-time or generalist bookkeeper
We’re not the right match for pre-revenue idea-stage companies with very low transaction volume, or those that only need basic annual tax filing. If that’s where you are, we’re happy to point you in the right direction.
We’d rather be honest upfront than waste your time. That’s how we’ve built relationships in Atlanta for over 15 years.
Startup-savvy financial expertise.
Without the full-time headcount.
Most early-stage startups don’t have the budget or volume to justify a full-time controller or CFO — but they still need the expertise. There’s a smarter way.
| Full-Time Hire | EFP for Startups | |
|---|---|---|
| Annual cost | $120,000–$200,000+ salary, benefits & equity | Fraction of the cost flexible monthly engagement |
| Runway & burn-rate visibility | Varies by hire | Core specialty |
| Investor-ready reporting | Rarely included early | Included |
| Scalable as you grow | Limited — fixed capacity | Scales with you |
| Available to start | Months to hire | Within days |
| Commitment required | Full-time employment | Flexible engagement |
The bottom line: a specialized outside team gives most early-stage startups the same — often better — financial oversight as a full-time hire, at a fraction of the cost and without the management overhead.
Atlanta founders who’ve been where you are.
“What most impressed me about working with Sandy and EFP is that she’s a badass woman — exactly the kind of leader, entrepreneur, and self-employed businesswoman I want to surround myself with.”
“The team at Executive Financial Partners is more than just a CPA firm — they genuinely care and build real confidence in the professional relationship. We can, without reservation, recommend them.”
“I love working with Sandy. She keeps the communication very open, and she takes a genuine personal investment in your business to make sure that you are succeeding at every step along the way.”
Getting started is easier than you think.
Three steps from where you are now to having clean books and real financial strategy behind your startup. The first one costs you nothing.
Free financial review
A 30-minute conversation about where your startup stands financially — runway, books, and growth plans. No pitch, no pressure.
Books & runway assessment
We review your books and cash position, identify the gaps, and map out exactly what a clean setup would look like.
Ongoing accounting & CFO partnership
Monthly reporting, runway tracking, and strategic guidance — so you always know exactly where the company stands.
Everything you want to know before you reach out.
Can you help us track runway and burn rate?
Yes — this is a core part of what we do for startup clients. You’ll get clear, monthly visibility into how much cash you have left and how fast you’re spending it.
Do you offer fractional CFO support for startups?
Yes. Many startup clients pair our bookkeeping with fractional CFO strategy — connecting your financials directly to your growth and fundraising plans.
Can you get our books ready for an investor or lender?
Absolutely. Getting startups investor- and lender-ready is one of the most common reasons founders bring us in, especially ahead of a raise or diligence process.
How much does startup accounting cost?
Pricing depends on your stage, transaction volume, and how much CFO-level involvement you need. Most startup clients invest a fraction of what a full-time hire would cost. We’re upfront about pricing on your free call.
We’re behind on our books — can you help us catch up?
Yes. A clean catch-up is one of the most common ways startups start working with us, especially ahead of a fundraising round or tax season.
Do you only work with Atlanta startups?
We’re Atlanta-based and know this market well, but our accounting and CFO services are fully remote-capable, and we work with startups across the country.
Stop guessing your runway.
Start seeing real numbers.
Schedule a free 30-minute financial review. We’ll look at where your startup stands, flag any gaps in your books, and show you exactly what a partnership with EFP would look like. No pitch. No pressure. Just clarity.
